The Ultimate SEO Checklist for Life Coaches

Want to know if your coaching website is SEO-ready? Run through this quick checklist. Tick them off one by one, and you’ll already be ahead of most coaches online.

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✅ SEO checklist for coaches

• Homepage includes your primary keyword (e.g. “Life Coach in Berlin”)
• Each page has a unique meta title and description
• Your “About” page is at least 300 words
• Blog posts link to at least 2 other posts
• You have at least one call-to-action per page
• Images have descriptive alt text (e.g. “life coach session in Amsterdam”)
• Your site loads fast (under 3 seconds)
• Mobile-friendly design
• Google Business Profile is claimed (if you do in-person coaching)

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Internal linking strategy

Checklists are gold for internal links. For example:

• When explaining meta titles, link to How to Write Blog Posts That Rank and Convert.
• When covering keywords, link to Top 10 Keywords Life Coaches Should Target.

This makes your blog a self-contained SEO library.

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Shortcut for busy coaches

Following a checklist is easier when someone else has built it. That’s where SEO Micro-Helper comes in — it generates a personalized SEO checklist tailored to your coaching niche.

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Related reading: If you’re making rookie errors, read 5 Common SEO Mistakes Life Coaches Make.