The Fastest Way for Coaches to Improve Google Rankings

Coaches often ask: “How long will SEO take?” The truth is, SEO is a marathon, not a sprint. But there are ways to move up in Google rankings faster, without waiting months.

This post reveals the quickest SEO wins you can implement today.

Step 1: Claim Your Google Business Profile

If you haven’t yet, this is the single fastest move. Within days, your coaching practice can appear in Google Maps and the local pack results.

Fill in every field.
Add your phone number and website.
Upload photos of yourself or your practice.
Collect reviews.

Not sure how to start? How Coaches Can Use SEO to Attract Local Clients walks you through the process.

Step 2: Add Structured Data

Structured data makes your website or profile shine with rich snippets. It’s one of the most underused tactics in the coaching world.

If you’re new to the concept, begin with What Is Structured Data and Why Coaches Should Care.

Ready to take action fast? How to Get Your Coaching Website to Appear on Google in 5 Minutes shows you how.

Step 3: Fix Keyword Mistakes

Stop chasing broad keywords like “life coach.” They’re too competitive and don’t convert. Instead, use long-tail phrases such as “life coach for career change in Ghent.”

Our SEO for Life Coaches: A Beginner’s Step-by-Step Guide gives you a simple system for finding these terms.

Step 4: Publish One Helpful Blog Post

Even one piece of targeted content can give Google a reason to push you higher. Focus on topics your clients are searching, like stress management tips or what to expect from coaching.

See 5 SEO Mistakes Every Life Coach Should Avoid to avoid wasting effort on the wrong kind of content.

Step 5: Get Reviews

Reviews don’t just build trust — they can directly improve your visibility in search results.

Our earlier post The Role of Testimonials in SEO for Coaches explains how to collect and showcase them effectively.